We're not cheap.

Just like we trust you aren't.

We aren't looking to be the cheapest, we're looking to be the best, just like we trust you are.

Consider a tree servicer who uses dull saws, ignores safety protocols, and skimps on proper cleanup.

How does it make you feel when a homeowner goes with that person, over you and your company.

Knowing you may have clean up after them anyway.

Wouldn't you rather they get the service you know they deserve, the first time?

That's exactly how we operate.

We make pricing super simple because we know not everyone can or should afford us at the beginning, and we believe in transparency in all things.

Paid Meta ad management starts at $500/week and goes up after $5k and $10k ad spend, and our CRM Tool starts at $497 a month.

We strive to be the high-end, value-priced growth partner that has the respect of the industry. We work with many other businesses like you, so we don’t learn the basics on your account.

Some may say ‘that’s too expensive’ and then pay 3 other low-end agencies in 3 years, and wonder why they aren't making any progress, because according to another recent review from Jim Weidman of Jims Tree Service, he says “stop procrastinating and WORK WITH BMAI (Business Meets AI) ALREADY.”

Yes – that means we don’t always work with new tree companies, and we encourage our clients to make financially responsible decisions… we believe that for tree servicers in that $500k to $3M range, BMAI will be one of the most financially responsible decisions you’ll ever make for your growth because we MAKE YOU REAL MONEY. But enough talk – let us show you!

People hate it when they try to talk to their agency and there’s no response or one tiny change takes 2 months.

We do monthly reporting rhythm with you so you can always help us personalize our approach to your account, but you also are welcome to call, email or text us anytime during the month, and we’ll be quick to respond.

Not working with 100’s of clients, allows us to actually maintain a high-quality of customer service for the clients we do have.

Our reporting will walk through not only what we completed that month with everything documented in monthly Google drive folders, and year over year key stats and graphs to benchmark performance – but we also talk through the leads we got and what turned into real revenue, so we can continue to optimize our efforts towards ‘closed business.’

Reporting is on a monthly rhythm, talk to us anytime, and rest assured our work is getting completed throughout the month with our documentation showing you what we’ve done each month!

We all want to deal with as few outside vendors as we possibly can. The time it takes to explain our business to them, and communicate with them feels like a job in and of itself.With that being said – Hook used to do social media organic marketing, run some social media ads, and do video services. What did we find? At that time because we had 10-15 people, we weren’t the best in the country at those services.So we trimmed back our service list to be THE BEST at Search Engine Optimization, Paid Ad Management and Website Design. We may at some point in the not so distant future, layer back on Facebook ads / social ads as an optional service – but we have realized that organic social media posting is WAY better if people within the company are doing it. The best content is intimate, pictures in the team and office, or customer highlights that would be super hard to ever add a ton of value if we weren’t there capturing the images and video. So we encourage you to get better at this, or hire a marketing person focused on social and video within your company. Check out our free course with 7 weeks of weekday social media prompts for what to post at HookAgency.com/social! 

Leads and new business are the life blood of tree and home service businesses.

This comes down to your ad spend and markets cost per lead.

We generally see leads for anywhere from $20 - $40 depending on the market.

It may seem tempting to entertain the ‘can you handle 15-17 new leads a month’ people spamming your inbox, buy cheap shared leads from Angi (formerly HomeAdvisor) or believe the promises from low-end marketing agencies that promise the world.

Almost without fail, these methods lead to heartache.

The Facebook ads guru stops paying your account as much attention, and you’re flooded with spam leads – or once any of the mentioned methods fully kick in that fancy quick leads fix… turns into very little real business.

This is why instead of JUST focusing on increasing the quantity of leads – we focus on trying to get the highest quality leads WE CAN EFFECT, by going hard on Google – because when people are actually searching for the service you offer, they’re much more likely to have an INTENT to purchase.

Many of the ways to get as many as possible leads quick, will burnout your sales people with low-end opportunities, and lead you down the path to a race to the bottom pricing-wise.

We want to help you increase REAL LEADS, not just barely lukewarm contacts from someone who accidentally clicked on a Facebook ad, or used a pricing calculator on Home Advisor once.

Let us help you drive REAL LEADS through Google search.

We get that with all the options for home services marketing agencies that exist, having one ask you to ‘go steady’ for an entire year – may feel a bit forward.

Really that’s why we believe it’s super important on both sides of this decision, we emphasize making sure that there’s a good fit, and why we’re selective about the clients we give a proposal to.

We do several things the first few months on every account that are very expensive time and effort wise. Some agencies charge a ‘set up’ fee, but we’ve offset those costs by spreading them out over time and we believe a yearly commitment is a small price to pay for working with a premier home services marketing agency that’s going to be investing serious effort into your marketing and the relationship.

We understand if this scares off people who want a more casual open relationship with their agency, and I’m sure there’s some fast and loose agencies out there that won’t care one bit if you want to jump in and out of a relationship with them for a few months.

That’s not us, and so we ask clients to sign an agreement to work with us for a year, and then the agreement goes month to month after that. We aren’t gonna throw the law book at you for trying to leave, but we will have a serious conversation and there is an early termination fee.

We stand behind our work, and hold ourselves to a very high standard of execution – and benchmarks every account should be hitting. If we aren’t making you a healthy return on your money, we can talk about ways to round down the partnership. We’re not in the habit of being an ‘expense’ – we’re generally a serious ‘investment’ and will always be working towards that vigorously.

"Don't Assume Outcomes" champions persistent and open communication with leads, advocating for continued engagement until a clear conclusion is reached. This principle ensures that opportunities are not missed due to premature judgments, reinforcing thorough follow-up and clarity in interactions to maximize lead conversion.